MAROKO133 Eksklusif ai: OpenAI announces Apps SDK allowing ChatGPT to launch and run third

📌 MAROKO133 Update ai: OpenAI announces Apps SDK allowing ChatGPT to launch and ru

OpenAI's annual conference for third-party developers, DevDay, kicked off with a bang today as co-founder and CEO Sam Altman announced a new "Apps SDK" that makes it "possible to build apps inside of ChatGPT," including paid apps, which companies can charge users for using OpenAI's recently unveiled Agentic Commerce Protocol (ACP).

In other words, instead of launching apps one-by-one on your phone, computer, or on the web — now you can do all that without ever leaving ChatGPT.

This feature allows the user to log-into their accounts on those external apps and bring all their information back into ChatGPT, and use the apps very similarly to how they already do outside of the chatbot, but now with the ability to ask ChatGPT to perform certain actions, analyze content, or go beyond what each app could offer on its own.

You can direct Canva to make you slides based on a text description, ask Zillow for home listings in a certain area fitting certain requirements, or ask Coursera about a specific lesson's content while dit plays on video, all from within ChatGPT — with many other apps also already offering their own connections (see below).

"This will enable a new generation of apps that are interactive, adaptive and personalized, that you can chat with," Altman said.

While the Apps SDK is available today in preview, OpenAI said it would not begin accepting new apps within ChatGPT or allow them to charge users until "later this year."

ChatGPT in-line app access is already rolling out to ChatGPT Free, Plus, Go and Pro users — outside of the European Union only for now — with Business, Enterprise, and Education tiers expected to receive access to the apps later this year.

Built atop common MCP standard

Built on the open source standard Model Context Protocol (MCP) introduced by rival Anthropic nearly a year ago, the Apps SDK gives third-party developers working independently or on behalf of enterprises large and small to connect selected data, "trigger actions, and render a fully interactive UI [user interface]" Altman explained during his introductory keynote speech.

The Apps SDK includes a "talking to apps" feature that allows ChatGPT and the underlying GPT-5 or other "o-series" models piloting it underneath to obtain updated context from the third-party app or service, so the model "always knows about exactly what you're user is interacting with," according to another presenter and OpenAI engineer, Alexi Christakis.

Developers can build apps that:

• appear inline in chat as lightweight cards or carousels

• expand to fullscreen for immersive tasks like maps, menus, or slides

• use picture-in-picture for live sessions such as video, games, or quizzes

Each mode is designed to preserve ChatGPT’s minimal, conversational flow while adding interactivity and brand presence.

Early integrations with Coursera, Canva, Zillow and more…

Christakis showed off early integrations of external apps built atop the Apps SDK, including ones from e-learning company Coursera, cloud design software company Canva, and real estate listings and agent connections search engine, Zillow.

Altman also announced Apps SDK integrations with additional partners not demoed officially during the keynote including: Booking.com, Expedia, Figma and Spotify and in documentation, said more upcoming partners are on deck: AllTrails, Peloton, OpenTable, Target, theFork, and Uber, representing lifestyle, commerce, and productivity categories.

The Coursera demo included an example of how the user onboards to the external app, including a new login screen for the app (Coursera) that appears within the ChatGPT chat interface, activated simply by a text prompt from the user asking: "Coursera can you teach me something about machine learning"?

Once logged in, the app launched within the chat interface, "in line" and can render anything from the web, including interactive elements like video.

Christakis explained and showed the Apps SDK also supports "picture-in-picture" and "fullscreen" views, allowing the user to choose how to interact with it.

When playing a Coursera video that appeared, he showed that it automatically pinned the video to the top of the screen so the user could keep watching it even as they continued to have a back-and-forth dialog in text with ChatGPT in the typical input/output prompts and responses below.

Users can then ask ChatGPT about content appearing in the video without specifying exactly what was said, as the Agents SDK pipes the information on the backend, server-side, from the connected app to the underlying ChatGPT AI model. So "can you explain more about what they're saying right now" will automatically surface the relevant portion of the video and provide that to the underlying AI model for it to analyze and respond to through text.

In another example, Christakis opened an older, existing ChatGPT conversation he'd had about his siblings' dog walking business and resumed the conversation by asking another third-party app, Canva, to generate a poster using one of ChatGPT's recommended business names, "Walk This Wag," along with specific guidance about font choice ("sans serif") and overall coloration and style ("bright and colorful.")

Instead of the user manually having to go and add all those specific elements to a Canva template, ChatGPT went and issued the commands and performed the actions on behalf of the user in the background.

After a few minutes, ChatGPT responded with several poster designs generated directly within the Canva app, but displayed them all in the user's ChatGPT chat session where they could see, review, enlarge and provide feedback or ask for adjustments on all of them.

Christakis then asked for ChatGPT to turn one of the slides into an entire slide deck so the founders of the dog walking business could present it to investors, which did it in the background over several minutes while he presented a final integrated app, Zillow.

He started a new chat session and asked a simple question: "based on our conversations, what would be a good city to expand the dog walking business."

Using ChatGPT's optional memory feature, it referenced the dog walk conversation and suggested Pittsburgh, which Christakis used as a chance to type in "Zillow" and "show me some homes for sale there," which called up an interactive map from Zillow with homes for sale and prices listed and hover-over animations, all in-line within ChatGPT.

Clicking a specific home also opened a fullscreen view with "most of the Zillow experience," entirely without leaving ChatGPT, including the ability to request home tours and contact agents and filtering by bedrooms and other qualities like outdoor space. ChatGPT pulls up the requested filtered Zillow search as well as provides a text-based response in-line explaining what it did and why.

The user can then ask follow-up questions about the specific property — such as "how close is it to a dog park?" — or compare it to other properties, all within ChatGPT.

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🔗 Sumber: venturebeat.com

📌 MAROKO133 Eksklusif ai: OpenAI's DevDay 2025 preview: Will Sam Altman launc

OpenAI will host more than 1,500 developers at its largest annual conference on Monday, as the company behind ChatGPT seeks to maintain its edge in an increasingly competitive artificial intelligence landscape.

The third annual DevDay conference at San Francisco's Fort Mason represents a critical moment for OpenAI, which has seen its dominance challenged by rapid advances from Google's Gemini, Anthropic's Claude, and Meta's growing AI efforts. The event comes just days after OpenAI's new Sora video generation app topped Apple's App Store, demonstrating the company's ability to capture mainstream attention even as technical competitors close the gap.

Chief Executive Sam Altman will deliver the opening keynote at 10 a.m. Pacific time, promising "announcements, live demos, and a vision of how developers are reshaping the future with AI." The session will be livestreamed, but subsequent presentations — including a developer-focused "State of the Union" with President Greg Brockman and a closing conversation between Altman and Apple design legend Jony Ive — will only be available to in-person attendees.

Google and Meta challenge ChatGPT's developer dominance

The conference arrives at a pivotal moment for OpenAI. While the company's ChatGPT remains the most recognizable AI brand globally, technical evaluations show Google's latest Gemini models performing competitively on coding tasks, while Anthropic's Claude has gained traction among developers for its safety features and reasoning capabilities.

This intensifying competition has fundamentally altered OpenAI's strategic calculus. The company that once commanded premium pricing for access to its models now finds itself in a price war, releasing more capable systems at lower costs to retain developer loyalty.

The shift reflects a maturing market where technical performance differences between leading AI models have narrowed considerably, forcing companies to compete on price, developer experience, and specialized capabilities rather than raw model superiority.

The timing of DevDay also follows several strategic moves by OpenAI that signal broader ambitions beyond its core chatbot business. The company recently launched Sora 2, its advanced video generation model, alongside a social media application that allows users to create and share AI-generated videos. Industry observers speculate that Monday's event could feature the long-rumored ChatGPT browser, potentially challenging Google Chrome's dominance.

Enterprise AI adoption takes center stage as revenue strategy shifts

This year's agenda reflects OpenAI's growing focus on enterprise customers, who provide more predictable revenue streams than consumer subscriptions. Sessions will cover "orchestrating agents at scale," enterprise AI adoption challenges, and how OpenAI applies its own technology to internal workflows across sales, support, and finance.

The enterprise emphasis marks a shift from earlier DevDay events. The inaugural 2023 conference introduced GPT-4 Turbo and the GPT Store marketplace, while 2024's more subdued gathering focused primarily on developer API improvements. This year's expanded format suggests OpenAI views the developer community as crucial to its competitive positioning.

The State of the Union presentation is expected to focus on how artificial intelligence is transforming software development workflows, with anticipated demonstrations of enhanced capabilities in OpenAI's Codex programming assistant and the introduction of new open model offerings that could expand developer access to the company's technology.

Sora cinema and interactive AI demos showcase next-generation capabilities

Beyond formal presentations, DevDay will feature hands-on demonstrations of emerging technologies. A "Sora Cinema" will showcase AI-generated short films, while custom arcade games built using GPT-5 — OpenAI's latest model — will demonstrate the technology's creative applications.

Perhaps most intriguingly, attendees can interact with a "living portrait" of computer science pioneer Alan Turing that responds to questions, representing the kind of interactive AI experiences that could define the next generation of human-computer interaction.

The presence of Jony Ive at the closing session carries particular significance. The former Apple executive has been collaborating with OpenAI on a consumer AI device, suggesting Monday's conversation could provide insights into the company's hardware ambitions.

Developer ecosystem and market positioning face unprecedented competitive pressure

For enterprise technology decision-makers, DevDay represents more than a product showcase — it's a window into how AI will reshape software development and business processes. The conference agenda includes sessions on context engineering, agent orchestration, and enterprise scaling challenges that reflect real-world implementation hurdles.

The developer ecosystem around OpenAI's APIs has become a critical competitive moat. Companies like Cursor, Clay, and Decagon have built substantial businesses on OpenAI's foundation models, creating network effects that make switching to alternative providers more difficult.

However, this ecosystem faces new challenges as competitors offer compelling alternatives. Google's recent improvements to Gemini for coding tasks and Meta's investments in its Superintelligence Labs represent serious threats to OpenAI's developer mindshare.

As the AI industry matures beyond initial breakthroughs, Monday's DevDay will test whether OpenAI can maintain its leadership position through superior tooling, developer experience, and enterprise-focused innovation. With over $500 billion in market valuation riding on continued growth, the stakes for this year's conference extend far beyond San Francisco's shores.

The keynote begins at 10 a.m. Pacific time and will be available via livestream on OpenAI's YouTube channel.

🔗 Sumber: venturebeat.com